Benefitfocus-Sponsored Research Identifies Strategic Value of the Platform Service Model for Health Insurers
The study was sponsored by
- The changing consumer, investor and regulatory landscape is driving health benefit platform adoption.
- Platform-centric business models deliver more value at every stage of the customer lifecycle.
- To succeed with a platform-centric strategy, health insurers must embrace change and take bold action.
This research explored the significance of the platform business model for selling and servicing consumers with insurance products. A platform business model creates value by facilitating exchanges between two or more interdependent groups, usually consumers and producers. In order to make these exchanges happen, platforms harness and create large, scalable networks of users and resources that can be accessed on demand.
ACORD's research team studied filings, presentations and reports from leading insurance organizations, analyzed third-party and governmental sources and conducted proprietary interviews, research and evaluations of 2,400 individual websites. The team reviewed strategies, tactics and outcomes for companies over a period of 10 years, from 2009-2019.
"Our research shows a material correlation between platform-centric business models, expense optimization, and value creation across industries," said ACORD President and CEO
The Latest Health Plan Industry Trends
Other presentations included coverage of:
- Trends impacting your business — and the innovations you need to respond.
- Opportunities to drive growth and cultivate customer loyalty.
- Strategies for growth and member retention during these unprecedented times.
To view all these presentations on demand, visit the website.
To read this e-book, click here.
Benefitfocus (NASDAQ: BNFT) unifies the entire benefits industry through innovative technology solutions that bring efficiency, cost savings and simplicity to employee benefits administration. Our powerful cloud-based software, data-driven insights and thoughtfully designed services help employers, insurance brokers, health plans and suppliers address the complexity of benefits enrollment and engagement, while bringing easier access to health, wealth and lifestyle products through a world-class benefits experience. Our mission is simple: to improve lives with benefits. Learn more at www.benefitfocus.com, LinkedIn and Twitter.
DISCLAIMER REGARDING FORWARD LOOKING STATEMENTS
Except for historical information, all of the statements, expectations, and assumptions contained in this press release are forward-looking statements. Actual results might differ materially from those explicit or implicit in the forward-looking statements. Important factors that could cause actual results to differ materially include: volatility and uncertainty in the global economy and financial markets in light of the evolving COVID-19 pandemic and uncertainties arising from the recent
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